You’re an established retail chain with a competitive product, a unique in-store experience and differentiation that sets you apart from your competition. However, to scale your business effectively in today’s ever-changing economy, price becomes one of the most important P’s in your retail marketing mix. So how do you continuously deliver a quality product at a competitive price without augmenting the customer experience or eroding your profit margin?
The answer: Eliminate waste in your retail business by reducing your energy usage and maintenance costs. It sounds like low-hanging fruit but the opportunity to save is too often ignored by the executive suite. Did you know that HVAC accounts for over 40% of energy consumption? Did you know that with the advent of Internet of Things (IoT) and cloud-based software technologies are readily available to help you reduce your energy usage and maintenance costs? So what’s next?
To properly choose a technology partner for smarter buildings and smarter profits, retailers should ask the following three critical questions:
- To What Frequency Do You Provide Reporting?
Peter Drucker is often quoted as saying, “you can’t manage what you can’t measure.” This articulates the standard for modern-day retailers. The same is true when selecting the right facility and energy management system. During the selection process, retailers need to explicitly ask the vendor: What type of reporting do you provide, and at what frequency? Have the vendor show you examples and demonstrate the types of analytics that are readily available and the ease-of-use in the dashboards they provide.
At EnTouch, not only do we provide our valued retail customers with the data, rich analytics and customer-friendly dashboards to make informed business decisions, we offer 24/7 customer support and a dedicated account management team that is solely focused on your success of evolving an energy management strategy that eliminates every wasted kWh – turning previous losses into profitability.
- How do you effectively track and monitor maintenance and equipment issues, and the associated costs?
Equipment downtime results in pain and profit loss, especially during business hours. It can negatively impact customer comfort, which in turn jeopardizes their referenceability and your brand equity. When choosing a vendor, it’s critical to select a service provider that offers predictable outcomes when it comes to the ability to detect potential equipment failures before they even occur. This proactive support allows you to effectively manage your facilities, reducing truck rolls and curbing after-hour phone calls to technicians which increases your bottom-line profits.
At EnTouch we go a step further by providing direct integration to your work order management platform or your computerized maintenance management systems (CMMS), which dramatically optimizes the workflow and automates the entire maintenance reporting process associated with your HVAC equipment.
- How Will You Help Us Troubleshoot Energy Issues?
When an issue arises, will the Building Energy Management Systems provider give you direct access to a support representative, dispatch a technician or notify someone on your facilities team? The industry-leading technology providers will help you remotely troubleshoot maintenance issues reducing the costs of onsite labor without compromising guest comfort.
Selecting an Energy Management Systems provider doesn’t have to be a daunting task. Asking the right questions will help you separate the industry leaders from the laggards. Just remember the old Chinese Proverb, “He who asks a question is a fool for five minutes; he who does not ask a question remains a fool forever”.